The success of organisations is determined by reputation. For a while now, we have noticed that consumers increasingly demand transparency when it comes to their purchases; that – in a time of enormous supply – choices are made increasingly consciously. Organisations that meet this demand by offering content that helps with making informed decisions perform better than organisations that don’t. They have a better reputation and potential clients are more likely to choose them.
Why does monthly PR work so well for ‘Hotels’?
Because the target market loves hearing and reading about what others are doing
People enjoy hearing the latest news
The media enjoys publishing items about hotels
It’s a powerful storytelling tool
WHAT TYPES OF STORIES DO WE PUBLISH?
About great partnerships
About special events
About your innovations
About your best practices
We write the right story together (hotel story)
Choose the relevant media
Discuss developments monthly and filter out the news
We create appropriate content and approach media
We monitor progress and results
Proven track record in the hotel business
Clear-cut service at a fixed rate
Constant overview of all results
A 30-year-old family business as your partner